Companies Using RSS Feeds for Employees

Big companies such as Walt Disney, Yahoo, and Amazon are starting to use RSS in two ways: to improve in-house communications and to send out marketing and public-relations information previously relegated to email newsletters and news releases. 

At the O'Reilly Emerging Technology Conference earlier this month Disney outlined its RSS strategies for both in-house (intranet) communications and its media properties, including ABCNews and ESPN.  They stated "RSS feeds and Weblog software are useful for (a) multitude of business (needs) where information flow is critical." Using RSS feeds is inexpensive compared to other software options, but news readers should be integrated in email clients such as Outlook in order to get more users to adopt the technology.

Some benefits over email include not having to worry about getting caught in a spam filter or being lost in a crowded inbox.  All someone needs to receive RSS feeds is a news reader.  There are pleanty free readers available to download and Outlook, which many company employees already have, have a reader built in. 
RSS doesn't have any of the standard metrics, such as subscribes, unsubscribes, clicks, buys or forwards to measure results, but programmers are testing ways to track how many people are reading which feeds with unique URLs, among other things.

For the full article: https://www.marketingsherpa.com/article/how-to/rss-101-useful-links

‘X-Men: Days of Future Past’ opening clip

A short clip from the opening battle of the upcoming "X-Men: Days of Future Past" has been released.  We see a few of the X-Men including Kitty Pryde, Bishop, Blink, Warpath and Iceman among others.  We also see some Sentinels which are mutant-hunting robots.

This has been reported to be one of the costliest films to make with it's large cast, multiple sets in different time periods and extensive special effects and will be interesting to see how well it will do in the theaters.  This is one of the more popular X-Men storyline and hopefully it will transfer well to the big screen.   I've also included the trailer incase you haven't see it yet.

Star Wars VII filming

Earlier today it was announced that "Star Wars: Episode VII" will be filming in Abu Dhabi for four weeks.  The will be filming scenes set on Tatoonie.  For those non Star Wars junkies out there Tatoonie is the home of Luke and Anakin Skywalker and featured in Star Wars Episode I and Episode IV.  For those movies they originally filmed in Tunisia which is in North Africa.  Disney reportedly chose Abu Dhabi for security reasons, preferring to steer clear of possible political unrest in North Africa.

After filming in Abu Dhabi is finished they will film at their primary shooting location which is outside of London.  While we know that Carrie Fisher, Mark Hamill, Harrison Ford and Peter Mayhew will return in the roles of Princess Leia, Luke Skywalker, Han Solo and Chewbacca and Adam Driver is slated to play the villain, the rest of the cast remains a secret.

EXPENDABLES 3

The Expendables 3 released their first trailer yesterday.  It's exactly what you'd expect from a Expendables movie, a bunch of action stars from the past and a bunch of explosions.  Some notable new comers to the franchise are Antonio Banderas, Harrison Ford, Kelsey Grammar, Mel Gibson, and Wesley Snipes.  I'm not quite sure why Kelsey Grammar is included the only action movie I can think of him in is X-Men 3.  If you liked the first two movies this one shouldn't disappoint.  It comes out 8/15 and if the trailer is to be believed it will be the last Expendables movie.  After watching the trailer below let me know which actors you think should have been in the movie.

Hercules trailer

Sorry I've been slow on new posts but I was having some computer issues.  I'm back online and wanted to talk about the new trailer for Hercules staring Dwayne Johnson, formally know as "The Rock. This movie is based of the graphic novel Hercules: The Thracian Wars graphic novel written by Steve Moore.  It's being directed by Brett Ratner who also directed X-men: The Las Stand.  It is scheduled to be released July 25, 2014.  It's a short minute and a half teaser trailer which shows the look of Hercules and some of the action in the movie.  We get to see a few of his 12 Labours list, Cerberus the three-headed hell hound, the nine-headed Lemaean Hydra the great boar Eurystheus, and the Nemean Lion.  Since it's just a teaser trailer no real plot or story is revealed but it sure does look great.  I'm pretty excited for this movie and this first trailer didn't let me down.  Take a look and let me know what you think.

The Beginning

Welcome to my blog about geeky entertainment news.  I'll mainly be focusing on news related to movies, TV shows and books that relate to comics, sci-fi or fantasy genre but will occasionally stray to other topics which I think you'll find interesting.  I've been interested in these topics since I was a kid and have been introducing my son of 8 years to Star Wars and comics since he was first watching TV and learning how to read.  Please feel free to leave comments and let me know what you think, I'd love to hear from you.